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The Toys That Made Us

1 Season

The minds behind history's most iconic toy franchises discuss the rise -- and sometimes fall -- of their billion-dollar creations.

Where to Watch The Toys That Made Us

Netflix
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Season 1

Netflix

Watch SHOW TITLE Season 01 Episode 01 Star Wars

S01 E01

Star Wars Dec 22, 2017

A small toy company in Cincinnati takes on its biggest licensing project ever, giving birth to the most profitable toy franchise in history.

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Watch SHOW TITLE Season 01 Episode 01 Barbie

S01 E02

Barbie Dec 22, 2017

Inspired by a risqué doll from Germany, the co-founder of Mattel toys forever revolutionized the doll industry for young girls.

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Watch SHOW TITLE Season 01 Episode 01 He-Man

S01 E03

He-Man Dec 22, 2017

Creators responsible for reviving a toy company's struggling action figure line discuss the epic rise and fall of their billion-dollar empire.

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Watch SHOW TITLE Season 01 Episode 01 G.I. Joe

S01 E04

G.I. Joe Dec 22, 2017

Credited with coining the term "action figure" more than 50 years ago, a group of toy marketers reimagined a new genre of dolls for boys.

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