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Het Geheim van de Hema

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6.7/10
Drama Documentary 20121h 30mOn: Not Available Tags: Female Director Country: China 

This documentary takes an economic perspective, painting a candid picture of how the Dutch chain store HEMA has had to adapt to modern times and globalization to continue as a major player on the highly competitive retail market. It's all about expansion, even as far as China. But do foreign countries really need quintessentially Dutch concepts such as uniform pricing, the classic HEMA smoked sausages and timeless ladies' dresses? Chinese filmmaker Yan Ting Yuen, who came to the Netherlands at the age of six, followed the passionate CEO for a year, trying to find out what makes HEMA so unique. It turns out to be about more than just smoked sausages, as shown by the success of the new stores in France, where customers stuff their baskets with coffee mugs and Dutch syrup waffles.Het Geheim van de Hema is not currently available to stream, rent, or buy but you can add it to your want to see list for updates. It's a documentary and drama movie with a better than average IMDb audience rating of 6.7 (61 votes).

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Yan Ting Yuen

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#125,135 Ranked Movie

#6582 Ranked in Female Director Movies

#21903 Ranked in Documentary Movies

Het Geheim van de Hema has a better than average IMDb audience rating of 6.7 (61 votes). The movie is not at all popular with Reelgood users lately.

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